Zenskar is building new-age billing and pricing infrastructure for SaaS companies. As SaaS pricing evolves from vanilla subscription based models to more granular usage based models, billing and pricing infrastructure needs to be completely reimagined.
Zenskar is founded by Apurv Bansal & Saurabh Agrawal, who sold their previous startups to Snapdeal and Gaana respectively. They have experience at organizations such as Google, Basepair, Elevation Capital, IIT Bombay, IIT Delhi and Harvard Business School. We are funded by marquee global investors, including Bessemer Venture Partners.
We are building our founding team, and are looking for folks who are excited about learning and meaningfully shaping the trajectory of an early stage startup from Day 0 in its journey.
Weāre default alive: http://www.paulgraham.com/aord.html
At Zenskar, marketing is as critical to solving our usersā problems as our core product. The goal of organic marketing is to ensure that our users do not need to wait to use our product to see value from Zenskar. We aim to become the most trusted authority that users look up to as experts in the space.
Marketing needs to first identify problems that our users (finance teams at software companies) face on a daily basis and then create content that helps them solve these problems. We plan to offer a variety of resources: webinars, blogs, newsletters, eBooks, whitepapers, social media content, podcasts, videos, community, etc.
The good part is that we are building a āpain-killerā, as opposed to a āvitaminā, which makes it much easier to sell and market š The pain is severe, the product is best in class, and the market is huge - it doesnāt get better than this.
We are selling to the mid market and enterprise, with a fairly high touch sales process. We are setting up best-in-class sales machinery to scalably and predictably drive revenue.